
53rd St. Wall Billboard (238 sq ft) - CamundaCon NYC 2025
Two reading distances in one sign. Headline sized for the street, descriptor sized for the people standing at the subway entrance underneath it.

Main Stage Backwall (535 sq ft) - CamundaCon NYC 2025
Built to hold in the room, on the stream, and in every photo taken of it.

Paid Digital Ads - Global Brand Awareness Campaign
One line built out to every paid placement, from skyscraper to leaderboard to square.

Out of Home - Global Brand Awareness Campaign
230 NYC PATH train cars and digital kiosks across four stations. Same line, read at arm's length instead of on a screen.

Logo, Bag, Lanyard & Name Badge - Retreat 2023
Soakin' up Sardinia. A theme line about sun, atmosphere, and being in the same room, applied across the retreat identity.

T-Shirt Design - Camunda Retreat 2023
Designed for the back, which is where it does the work in every group photo.

Product Feature Logo - Camunda Marketplace
A sub-brand that had to read as Camunda first and Marketplace second.

Internal Event Brand, Logo and Stage - Kickoff 2026
An internal audience held to the same standard as a customer one.

Flagship Research Report - State of Agentic Orchestration & Automation 2026
Camunda's annual industry report, from concept through print and digital.

Flagship Research Report - State of Process Orchestration 2024
The same report two years earlier, before the category moved to agentic.

LinkedIn Social Carousel - Process Orchestration Maturity Model
The maturity model paced for a feed. One idea per frame.

2-Page Print - Process Orchestration Maturity Model Framework
The same model as a leave-behind. Everything on one spread instead of a swipe.

Infographic - Total Economic Impact
Forrester's commissioned study condensed to a single scroll, numbers first.

2-Page Print - Camunda Careers Candidate Guide
The brand doing recruiting work. Two pages a candidate reads before a first interview.
Event Promo Video - CamundaCon 2026
Decided to open on the category rather than the venue.
Explainer Video - Powering Agentic Orchestration at Scale
CEO request to live on the homepage in six business days. 4.6M YouTube views, organic and paid.
Explainer Video - Software AG, freelance 2021
Motion and edit start to finish under Made With Amanda.
Explainer Video - Cofense, freelance 2020
Cybersecurity, not SaaS. Different client, same job: make an invisible process visible.
Event Promo Video - Camunda Community Summit 2023
Built for a developer audience: product geometry, flat color, video footage pulled from previous Camunda event.
Event Promo Video - CamundaCon 2022
First hybrid year. The identity had to work on a screen and in a room.